schedule

APASO 2008 – Schedule

Wednesday, February 27^th
Conference Hotel:
Millennium Biltmore Hotel Los Angeles 506 South Grand Avenue Los Angeles, CA USA 90071-2607
T: +1 (213) 624 1011 F: +1 (213) 612 1545

Pre-conference

9 a.m. Bus leaves the Biltmore for Culver City
The Actors' Gang at The Ivy Substation 9070 Venice Blvd. Culver City, CA 90232
9:30-10 a.m. Breakfast
10 a.m. - 12 Pre-conference Session: Making the Case - A Pitch Free Zone!!!

How do we as arts service organizations continue to make strong and compelling cases for support of our organizations and our member organizations in the arts and culture sector with more media and public attention being paid to global social and green issues?

A panel of funders will discuss how service organizations are viewed from their perspective, how arts and culture fits into the large scheme, how decisions are made to support our sector, how the case is made to senior staff, boards and other key constituents, how we can better help make the case for arts and culture's ongoing support and what it takes to be seen as a partner is supporting their desired outcomes.

A frank discussion from their point of view of what we’re doing well, what we’re not doing well and what we should be doing.

Gregory Rowe from The Pew Charitable Trusts

Ted Russell from The James Irvine Foundation

Olga Garay, previously from the Doris Duke Foundation and current Executive Director of the Dept. of Cultural Affairs for the City of Los Angeles

Moderated by Elizabeth Ondaatje – Co-author of the RAND research publication:

Arts and Culture in the Metropolis: Strategies for Sustainability

12 -1:00 p.m. Lunch

1 – 2:30 p.m. State your case….An interactive discussion moderated by Terence McFarland

Participants will share their case and positioning statements, language from final reports, and examples of successful tracking of service delivery to constituency

A discussion of what’s working, what could use some help, how we can incorporate what we learned in the morning session to strengthen our case statements.

2:30-3 p.m. Pre-conference Progress report

Facilitator Summary, Action Items, Next Steps

3p.m. Reception provided by the Culver City Department of Cultural Affairs

4:30pm Bus departs for return to Biltmore hotel

Thursday, February 28^th

Conference Hotel:

Millennium Biltmore Hotel Los Angeles 506 South Grand Avenue Los Angeles, CA USA 90071-2607
T: +1 (213) 624 1011 F: +1 (213) 612 1545

9 a.m. Bus leaves Biltmore for Warner Grand Theater 478 West 6th Street San Pedro, CA 90731

9:30-10 a.m. Breakfast at location

10.-12:30 p.m. Round-Robin Discussion – facilitated by Terence McFarland & Wyn Wilson

12:30 -1:30 Lunch

Angels Gate Cultural Center 3601 South Gaffey Street, San Pedro, California 90731

Optional break out group topics:

co-op ad programs/ list trades

group auditions/production staff

discount programs: materials and supplies

newspapers/critics

1:30-2:15 Tour

Watts Tower Art Center 1727 E. 107th St., Los Angeles 90002

2:15-2:45p.m. Travel to Downtown Los Angeles:

The NEW LATC 514 South Spring Street Los Angeles, CA 90013

2:45-4:45p.m. Job Title Breakouts: ED | Facilitated by Wyn Wilson

Programs & Membership | Facilitated by Terry Wolverton

Ops & Finance | Facilitated by Karen Constine

Marketing & Communications | Facilitated by Cynthia Campoy Brophy

Ticketing | Facilitated by Allison Sampson

Discussion to include needs and requests for revised APASO Directory

4:45-5:00p.m. Snack/Break

5:00p.m. Day One Progress report

6:15p.m. Walk back to hotel

7:40p.m. Meet in Lobby to walk to dinner (2.5 blocks from hotel)

8pm Dinner at Ciudad : 445 S. Figueroa Street Los Angeles, CA 90071 (Between 4^th and 5^th streets)

Hosted Bar with Mojitos, Piscorita, Sangria, Wine and Beer Minty Lime coolers, Iced Tea and Soda

Experience the bold and seductive flavors of the Latin world at Ciudad, the Downtown restaurant of Chefs Mary Sue Milliken and Susan Feniger, Food Network’s “Too Hot Tamales”. Featuring adventurous cocktails, tapas-style appetizers, homemade desserts, and authentic and new dishes from South America, Central America, Cuba, Spain, and Portugal.

2/29 Friday

Conference Hotel:

Millennium Biltmore Hotel Los Angeles 506 South Grand Avenue Los Angeles, CA USA 90071-2607
T: +1 (213) 624 1011 F: +1 (213) 612 1545

8:45 Meet in lobby to walk to venue (appx. 5 blocks)

9:00 Make our way by foot to

REDCAT Roy and Edna Disney Cal Arts Theater in Walt Disney Concert Hall

631 W. 2nd St. Los Angeles CA

9:30-10 a.m. Breakfast at REDCAT

10--12:30 Research report – report out from attendees, Online APASO directory conversation, collaborative APASO action Facilitated by David Plettner & Terence McFarland

12:30-1:30 Lunch: Walt Disney Concert Hall Garden, Music Center Plaza

Optional break out group topics:

Facilities |job boards/ group auditions |Volunteer programs

Award programs

1:30-2:30pm New & alternative revenue streams – facilitated by Matt Lehrman

Topics to discuss include: Gift Cards, Corporate Sponsorships, Fiscal Receivership, Re-Granting, City Contracts

2:30-4pm Concurrent session:

Catherine /Brad Chris Shuff/TCG

Ticketing Professional Dev/Workshops

booths/online Trends

discount ticket sales nat’l vs. local

full price ticketing

white paper: promotions

4:00-5:00 Technology moderated by Doug Smith/TDF

Topics to discuss include: web 2.0 opportunities, wikis, Google ad words,

online "content"

5-6 p.m. Day Two Progress Report: 2009 & 2010 Conference Location submissions

6 p.m. Return to hotel

3/1 Saturday

Conference Hotel:

Millennium Biltmore Hotel Los Angeles 506 South Grand Avenue Los Angeles, CA USA 90071-2607
T: +1 (213) 624 1011 F: +1 (213) 612 1545

9:00 a.m. Walk to Pershing Square Metro Station

Red Line from Pershing Square to Union Station

then transfer to Gold Line to Lake Ave/Pasadena stop

Walk to: Boston Court Performing Arts complex

70 North Mentor Avenue Pasadena, CA

10-10:30 a.m. Breakfast
10:30-12:00 Presentations from national programs:

Free Night of Theater/TCG

Actors Fund

Fractured Atlas

Artsopolis

New program Speed Round:

Accessibility database

Promotions

CVB Tourist professionals promote ticket sales

12-12:15 Break

12:15-12:45 Outro – discussion of Big Hairy Audacious Goals for each organization

12:45-1:15 APASO 2009/2010 - End of conference progress report

1:30 Reception/Lunch

Conference End

Take Gold Line back to hotel at Lake Street exit